What's the Top Cleaning Trend Near You This Spring?
It’s official – Australians love to Spring clean their homes. As the warmer months approach, the trend in Australian households is for decluttering and giving homes a much needed spruce up after being closed up over the winter months. Indeed, Spring cleaning is not just a saying, it’s an very real annual habit. We’ve beAustralians have a strong preference for tackling big cleaning projects in their homes in Spring, particularly during the month of October.
Each year, Australian households commission an impressive 20 million cleaning jobs, with baby boomers and older generations leading the trend as they commission an average of three cleaning jobs a year (while millennials and younger generations commission an average of two cleaning jobs per year)*.
Cleaning services represent a large proportion of the trade services economy around the country, with Australians spending $4 billion a year on professional cleaning services*, flowing directly to the 48,000 cleaning businesses servicing that demand nationally*. If this demand keeps those professionals busy throughout the year, October is actually an even busier month for them, as hipages experiences a surge in the number of cleaning jobs being posted on our platform**.
Spring is also the peak real estate selling period here in Australia, with home sellers and real estate agents betting that buyers will be in a good mood as the days grow warmer and gardens will be looking their best with fresh Spring growth and and abundant displays of pretty blooms. Astute home sellers know that presenting their property in tip top condition will woo more potential buyers and better offers, so they wisely embark on a super-sized Spring clean before listing their home on the market.
So what are the most popular cleaning professionals hired by Aussie homeowners when it comes to refreshing their much-loved homes in preparation for the Summer months?
Cleaning a home thoroughly can be more challenging than it seems and each year in October the demand for cleaning professionals on hipages surges in the below categories.
Cleaning: when Spring is in the air, so is the need for Australians to hire high quality professional cleaners. The demand for freshening up homes is clearly visible with an increase of 15% in cleaning requests posted on hipages each October.
Pressure cleaning: there was a 12% increase in pressure cleaning requests in October last year. Winter may have caused a build up of grime on pavers and driveways, leaving them dangerous and slippery, creating a spike in pressure cleaning requests. The exterior cladding of homes can also be pressure cleaned to get rid of dust and cobwebs as well as salt build-up in coastal locations.
Window cleaning: requests for window cleaning jobs increased by 25% during the same period and by another 19% in November last year, with Australians getting their house ready for the warmer months.
Carpet repair and cleaning: when it comes to cleaning and getting the home ready for the warmer months, Spring is when Australians want their carpets cleaned after increased foot traffic during the winter months when people spend more time indoors. Requests for carpet repair jobs were up 6% in September last year, while requests for carpet cleaners increased by 26% during the same period.
What are you planning to do to sparkle up your home and garden this Spring? Call The Bond Cleaning professionals and your home will feel fresh and revitalised in time for Summer.
Call Us Now: +61 422-493-351